Event staffing by Envisage Agency
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ENVISAGE IN ACTION / EXHIBITION STAND

Freshpet at Crufts.

A friendly team. A conversation about every pet.

Freshpet team member speaking with visitors beside the product display at Crufts
Talking products with visitors on the Freshpet stand at Crufts.

THE WORK AT A GLANCE

People behind the stand.

Setting
Crufts · NEC Birmingham
Brand
Freshpet
Focus
Visitor engagement & product conversations

A personal introduction.

The Envisage team represented Freshpet on its exhibition stand at Crufts, bringing a friendly, approachable presence to a busy show. The photographs show the team meeting pet owners, talking beside the product displays and making visitors feel welcome.

More than a name badge.

Branded aprons, product literature and a stand full of things to discover gave the team a clear setting for those conversations. Visitors had people to approach while they explored the brand, with dogs very much part of the experience.

Planning your own stand?

Tell us what you want visitors to understand, the products you will have on display and whether you need sampling, sales or general stand support. We’ll shape the staffing brief around the work you actually need done.

Discuss your exhibition team ↗

Project photographs and attribution supplied by Envisage. This Freshpet example is separate from the Pet Munchies project at Crufts.

Apply this experience to your brief.

Use this project as a starting point for the duties you need covered. Specify the audience, working positions, product briefing and handover arrangements for your own event. The figures above describe this project, not a promised result for a future booking.

Explore the relevant staffing service ↗ · Agree useful measures for your event ↗