Hands-on help for opening day.

The brief.

A new ALDI store in Sheffield needed practical support for its opening day. The assignment called for a team who could help customers while also getting involved in the day-to-day work on the shop floor.

What the team did.

Envisage supplied ten promotional staff for coverage from 7am until 8pm. Their responsibilities included packing shopping bags, stacking shelves and helping around the store wherever extra hands were needed. The published account describes an active retail-support role throughout the day, rather than simply greeting people at the entrance.

How it helped.

The additional staff supported the store team across a long launch day, combining a friendly customer-facing presence with practical help. This is a useful example of how a promotional booking can include hands-on retail duties when those responsibilities are clear in the brief.

Planning a similar opening?

Tell us where you expect the busiest moments and which jobs your own team needs help with. We can then discuss the mix of customer welcome, promotion and shop-floor support you need.

Read Envisage’s published account ↗

Historical work reported by Envisage. Brand names and logos identify the featured work; they do not imply a current endorsement, exclusive relationship or that every project was commissioned directly by the brand owner.

Planning something similar?

Tell us the setting, the audience and what you need people to do. We’ll help shape a team around your brief.

Apply this experience to your brief.